Articles

12 Mar 2024

List of the articles sorted by issues

Corporate culture in context of strategy and leading the company By: Martina Švecová 

Eight distinct cultural styles By: Martina Švecová 

Importance of a strong workplace culture_The Results Pyramid by Tatiana Vatrushkina and Martina Švecová 

Ideas on ‘How to build a strong corporate culture’ By: Xiwen Yu 

Emotional Culture in CompanyBy: Martina Švecová 

Employment and corporate culture 

Unsatisfied employees in the company without corporate cultureBy:Azaliya Amanzholova and Malika Tursun 

Corporate culture makes employees happier (statistics)By:Azaliya Amanzholova and Malika Tursun and Martina Švecová 

Marketing/Branding and Corporate Culture 

The relationship between the corporate culture and brand: explanation and terms By: XiwenYu 

Corporate culture and corporate identity-relation to marketing By: Daana Tumanova and Natia Gaphrindashvili 

Aligning Corporate Culture and Marketing Strategy: Best Practices and Case Studies in GeorgiaBy: Daana Tumanova and Natia Gaphrindashvili 

How Branding Impacts Your Corporate IdentityBy: Louise Barbé and Evi Saerens 

Why consistency is important in branding and corporate identity?By: Daana Tumanova and Natia Gaphrindashvili 

What does it mean consistency in branding and how it relates to the corporate culture by Martina Švecová 

How to Create a Strong Brand Identity By: Louise Barbé and Evi Saerens 

The Key to Communicating Your Brand CultureBy: Louise Barbé and Evi Saerens 

CommunicationFlaws and theirResultsBy: Louise Barbé and Evi Saerens 

Client and Corporate Culture 

How Corporate Culture Shapes Customer Experience?By: Daana Tumanova and Natia Gaphrindashvili 

The Importance of Customer Experience in MarketingBy:Azaliya Amanzholova and Malika Tursun 

Practical Explanation of Experience by MS 

Corporate culture and agile management 

Agile as a way of thinking and part of corporate cultureBy: John Melek and SamaKhafaga 

Business leaders By: John Melek and SamaKhafaga 

Business Management Strategies for Startup Success in GeorgiaBy: John Melek and SamaKhafaga 

Leading World CompaniesBy: John Melek and SamaKhafaga 

Formatting of texts: 

Aptos 

Normal: High: 11, spacing 1,25, block alignment 

Main headline: 13, Spacing 1, right alignment 

Other headlines: 12, spacing 1,25, block alignment 

Names: 11, 1 spacing, right alignment 

Source under the picture: 9, link to the webpage, format Source: link 

Source: below the text, high 11, spacing 1 

 

 

 

 

 

 

 

 

 

 

 

 

 

Other Article

Corporate culture in context of strategy and leading the company
12 Mar 2024

Corporate culture in context of strategy and leading the company

Strategy and culture are key tools for leaders to keep their organizations effective and viable. By: Martina Švecová

Agile as a way of thinking and part of corporate culture
21 Mar 2024

Agile as a way of thinking and part of corporate culture

One of the core principles of the Agile way of thinking is adaptability. By: John Melek and Sama Khafaga 

Aligning Corporate Culture and Marketing Strategy: Best Practices and Case Studies in Georgia
21 Mar 2024

Aligning Corporate Culture and Marketing Strategy: Best Practices and Case Studies in Georgia

In the dynamic business landscape of Georgia, aligning By: Daana Tumanova and Natia Gaphrindashvili